A great little book whose brevity and clarity shine a laser-like focus on the core concepts of Customer Discovery. Should be required reading for every entrepreneur (and is in my class at Stanford)!
“This is a must read for all startups and their stakeholders.”
— Steve Blank, creator of Customer Development, author of The 4 Steps to the Epiphany
“New customer development ebook rocks... check out "Am I making a product somebody needs?"”
— Andrew Chen, entrepreneur, blogger, former venture capitalist
“Love it! Required reading for all NYU entrepreneurs.”
— Frank Rimalovski, managing director of NYU Innovation Venture Fund
“A crash-course in Customer Development and "Getting out of the building". Buy it today. ”
— Dave Binetti, Co-Founder of Votizen Authentic Voter Network
