I recommend it.
“This is a must read for all startups and their stakeholders.”
— Steve Blank, creator of Customer Development, author of The 4 Steps to the Epiphany
“Love it! Required reading for all NYU entrepreneurs.”
— Frank Rimalovski, managing director of NYU Innovation Venture Fund
“Before you can participate in a Lean Startup Machine event, you get a copy of the CustDev book. ”
— Trevor Owens, founder & ceo, Lean Startup Machine
“The Entrepreneur's Guide to Customer Development has transformed the UCSB Eco-Entrepreneurship program. It teaches our students critical startup concepts and key questions to ask through the customer discovery process.”
— Emily Chan, visiting lecturer/advisor in eco-entrepreneurship at UCSB Bren School
